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As president and CEO, my primary concern is to build a Toshiba Group that has the strength and determination necessary to overcome any challenges and to win against intense competition; a Toshiba Group that can increase profit as it achieves sustained growth. Toward this, I am promoting a basic management policy grounded in the four essential concepts introduced below.
Long-term prosperity will grow from measures we are implementing today to secure growth and market leadership. Proactive investment in NAND flash memory is reinforcing our Electronic Devices & Components domain. In nuclear power, we have combined our strengths with those of Westinghouse to take the lead in the nuclear renaissance and bolster our Social Infrastructure Systems business. In Digital Products, we are drawing on the latest technological advances, including the Cell processor, to lead the industry in a new era of home entertainment. We are also expanding our Home Appliances business to the global scale.
As a corporate citizen of planet Earth, we put CSR (corporate social responsibility) at the heart of management. We prioritize respect for life and safety and full compliance in all activities and by every employee. We see environmental protection as particularly important. Through our "Environmental Vision 2050" and voluntary environmental action plan, we aim to increase Toshiba Group's overall eco-efficiency ten-fold by fiscal 2050, through strict environmental management, cuts in CO2 emissions, delivering environmentally-conscious products and promoting energy saving at our facilities.
The growth we are aiming for demands wide-ranging innovation in the way we do business. Through the Group-wide "i cube" program, we are promoting innovation in development, innovation in manufacturing and innovation in sales and marketing, along with the multiplier effect of applying these advances throughout our operations. We aim to go beyond conventional methods of incremental improvements and use "i cube" as a means to empower everybody in Toshiba, so that they can not only develop their capabilities to the full but bring a sense of urgency to their work and to the development of business processes that add to the bottom line.
As we actively expand our global businesses, we are placing a major emphasis on developing human resources who can provide leadership that enhances our global business capabilities and drives innovation from a global perspective, through a deep understanding in diverse cultures. Achieving this will give us the people we need to promote sustained growth and profit on a global basis, to create technologies and products that contribute to richer, more comfortable lifestyles, and assure that we continue to live up to our present and ultimate goal, "TOSHIBA, Leading Innovation."
Atsutoshi Nishida
President and Chief Executive Officer
