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Activities based on Dialogue with Stakeholders

menu window of Activities based on Dialogue with Stakeholders Wish to reduce patient's discomfort and anxiety Feel anxious while stepping on an escalator Wish for an easy-to-use office equipment Should be a driving force of environmental initiatives in China Should engage in grass-root activities for understanding and resolving environmental issues Should clearly communicate its stance on environmental issues

Dialogue-Based Product Development

Contributing to solving society's problems
through business activities

Toshiba Group develops and provides products for people all over the world in wide-ranging business sectors, including digital equipment, home appliances, social infrastructure systems, and industrial equipment. In product development, we implement universal design to ensure that everyone can use our products safely and with confidence. Our aim is to contribute to the solution of society's problems through the widespread use of our products.

Stakeholder opinions as the starting
point for ideas

Toshiba Group actively engages in dialogue with customers and end users, considering their opinions, requests and proposals back for product development. We will continue to develop products that deliver customers satisfaction and offer new value to society, with a dialogue-based three-step verification process - understand the circumstances of use of equipment and services by seeking the opinions of a broad spectrum of people (know), hold trial production that gives shape to ideas and concepts (make), and have customers evaluate test products (confirm).

Dialogue-Based Environmental Commitment

Tackling global environmental issues

Toshiba Group is vigorously tackling the global environmental issues confronting humankind.
Toshiba's Environmental Vision 2050 , announced in November 2007, encapsulates our view of the ideal situation by 2050 of people leading rich lifestyles in harmony with the Earth. With the aim of making this vision a reality, along with the extension of the period covered by the Voluntary Environmental lan, we added new items and set higher targets for key items. In accordance with this vision and the action plan, Toshiba Group companies around the world are striving to contribute to the resolution of environmental issues.

Taking cues from local circumstances and
characteristics

Environmental impacts and measures to reduce them vary according to countries and regions. In the course of environmental management, companies of Toshiba Group endeavor to take cues from the actual situation and the issues affecting the communities they serve as well as the characteristics of their businesses.
Accordingly, we engage in dialogues with stakeholders to ascertain their views and solicit their requests. Having held stakeholder dialogues in Thailand in April 2006 and in China and the United States in March 2007, we have implemented action plans reflecting the outcome of these dialogues. We intend to increase the opportunities of dialogues around the world as a means of improving our CSR activities.

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